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Newsletters
The Successful Negotiator
Newsletter
The Point Of The Deal
Employment Contracts
Managing the Negotiation Process
Trust
Ensuring
Negotiation Failure
Opening
Offers
The
Difficult Relationship
Additional
Newsletters
Utilizing
What You Have Learned
Managing
The Communication Process
Beyond
the Obvious: Culture and Management in Northern Europe
Beyond
the Obvious: Culture and Management Issues in Northern Europe
Joint
Ventures in the Pharmaceutical Industry
Everyday
Negotiations: Buying A Car
Trust:
The Cornerstone of Negotiations
 Negotiating
with the Japanese
Negotiating
Rationally
Get-Smart
Househunting
Newsletter
Mailing List
NEGOTIATING
WITH THE JAPANESE .
. . . . . . . . . . . . .
Part II At
the request of many of our readers, we have included additional
remarks on doing business with the Japanese in this issue
of THE SUCCESSFUL NEGOTIATOR. The remarks are taken from
a book by John Graham and Yoshihiro Sano* -- a book we feel
is well worth reading in its entirety. According to Graham
and Sano, there are seven specific aspects of the negotiation
situation which should be arranged prior to beginning the
negotiation.
- Location
- If possible, negotiate "on your own turf"
or in a neutral location, such as Hawaii. If you must
travel to another location or to Japan itself suggest
holding meetings at your hotel or in a location other
than their office.
- Physical
Arrangements - If you travel to Japan the Japanese
will make all arrangements for you and you can be certain
that everything will be quite formal. If the Japanese
travel to your location, make certain that their standards
of formality characterize all the arrangements you make
for them.
- Planning
- For the Japanese, the roots of a negotiation session
are laid among team members before the negotiation begins
(nemawashi). What happens at the negotiation table is
a ritual approval of what has been decided before, by
numerous meetings and discussions. Americans, on the other
hand, tend to discuss and make decisions among themselves
at the negotiation table. It is helpful to realize these
differences during planning.
- Number
of Participants - When negotiating with the Japanese,
don't do it alone. It is wise to have several people with
you.
- Audiences
- Although they may not actually be seated at the table,
don't minimize the importance of the other factions (audiences)
who have a vested interest in the outcome of the negotiation.
They might be other companies, governmental agencies,
the public, etc. As Graham and Sano write, "You should
anticipate that Japanese clients ... may manipulate audiences
for their advantage ... You should also be aware of audience
reactions that may help you and should know how to elicit
such reactions, when appropriate."
- Channels
of Communication - Personal contact is imperative
if your goal is to both establish and maintain solid relationships
with Japanese partners or clients. Letters, fax transmissions,
and telephone conversations are devoid of the personal
presence the Japanese require.
- Time
Limits - The Japanese will not rush into anything--least
of all, serious business decisions. Time can work against
you unless you allow for their extended time parameters
in your planning, scheduling, and deadlines.
*Smart Bargaining, Doing Business with the Japanese
by John L. Graham and Yoshihiro Sano (New York: Harper Business,
1989).
Conclusion
Forget that American expression "time is money."
It will only cause you to rush and make mistakes. Patience
is imperative with the Japanese.
Concessions
- A Handy Guide
- KNOW
THE VALUE OF EACH CONCESSION - Know what it is worth to
you and the other party.
- MAKE
EACH CONCESSION IMPORTANT - the other party should believe
that your concessions are difficult for you.
- BUILD
UP TO MAKING A CONCESSION - A concession given quickly
without ritual, has less importance.
- NEVER
MAKE TWO IN A ROW - If you do then you only negotiate
against yourself.
- KEEP
TRACK - Note your concessions and keep track of them.
- CONSERVE
- Use your concessions only when you have to. Leave some
to help close the deal.
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